Created by Team Snorble

Imagine a Better Bedtime. For Your Child. For You.

Latest Updates from Our Project:

Mon Aug 30 '21 Announcement
3 months ago – Mon, Aug 30, 2021 at 11:25:23 PM

Photo contains a package of graham crackers on the left, four Snorble® marshmallows in the middle, and a Hershey's chocolate bar on the right.

In this week's blog post, we wanted to tell you a little more about the recent promotional item our PR team cooked-up.

Smorbles: A Tasty Take On a Children's Sleep Buddy

Who doesn’t love s’mores? Roasted marshmallows, chocolate, and graham crackers, all enjoyed beside a roaring campfire. Ah, s’mores in summer, we can smell the aroma from here.

Here at Snorble® - dare we say it - we’ve found a way to improve s’mores!

The ingredients remain the same (anything different would surely be sacrilege) but we’ve branded those otherwise boring little white marshmallows with the face of our interactive little sleep buddy, Snorble.

Say hello to ‘Smorbles.’

To learn more about our sticky little snack, visit our website.

Hope all is well,
Team Snorble

Tue Aug 24 '21 Announcement
3 months ago – Tue, Aug 24, 2021 at 04:16:43 AM

Meet Some of the Adorable Critters of Lullaboo

In the next part of our weekly blog series, we thought we would introduce you to some of the other residents of Lullaboo!

Building Lullaboo: A Place for Children's Dreams

While our little buddy Snorble® quite rightly receives the most attention around here, did you know there is also an entire ‘Snorbleverse’ that is just waiting to be discovered? It’s the land of Lullaboo, a magical place that Snorble and their friends call home.

You see, in order to build a true land of dreams, our creative team, led by Brian Collins, has been hard at work filling Lullaboo with adorable critters and fantastic places. Brian is a former Walt Disney Imagineer whose talents you’ll have already appreciated if you’ve ever become enthralled and captivated by some of the world-famous Disney theme park rides that bear his signature imagination.

In the first of two parts that will feature in our weekly blog, Brian gives us a peek behind the curtain to discover some of the wonderful creations his team has developed. This week, we meet some of the residents of Lullaboo.

Lullaboo’s Critters: Your Child’s New Bedtime Buddies

Bi-Bobbing Bobbers (Bye Bob-ING Bobb-urs)

Bi-Bobbing Bobbers live in many of the rivers found in Lullaboo. They received their name because while they spend a good deal of time floating on the surface of the water, they occasionally will “bob” under the surface two times, one right after the other.

Young Bi-Bobbing Bobbers are about the size of a golf ball, but adults can grow as large as a baseball. They are mostly round with large round eyes

Typically found in groups, but not always. Bi-Bobbing Bobbers sound like the common bullfrog.

To meet more of our adorable critters, please visit our blog.

Until next time,
Team Snorble

Tue Aug 17 '21 Announcement
4 months ago – Tue, Aug 17, 2021 at 05:56:58 AM

Image contains a cartoon Snorble® with a bright butterfly-like creature above their head. To the left, the word "Inventing" is in yellow. To the right, the Snorble logo is visible.

We're starting a weekly blog series, and we thought the best way to kick things off was to share a bit more on how it all started!

Inventing Snorble®: The Toddler Sleep Solution (and More)

The 25th of October 2019 was a Friday.

Aside from the political storms of the day, high winds fueled a spate of wildfires in Northern California and Twitter’s share value plunged almost 21% following poor third quarter revenue figures.

But Mike Rizkalla was oblivious to such events around the world. A serial entrepreneur and award-winning creative leader in the technology and robotics industries, Mike had an idea.

That idea began to evolve as he and longtime friend and collaborator, Doug Hughes, himself a veteran of building innovative technologies for education, put their heads together.

Mike had been trying to establish consistent and healthy bedtime routines for his kids, Max and Emily, and thought an animated character magically brought to life might be the answer. Surely, there had to be something out there that could help with this. 

To read the rest, please visit our blog.

Hope all is well,

Team Snorble

Wed Jul 21 '21 Announcement
4 months ago – Wed, Jul 21, 2021 at 05:24:45 AM

Color Snorble® for a chance to win a $100 Target gift card

Last December, we launched a coloring giveaway and it turned out to be a lot of fun for both the families that took part and our team.

With that in mind, we thought we would follow-up the release of our first coloring and activity book by hosting another giveaway!

All you've got to do is download the book, have your little one(s) color Snorble®, and then submit their art through our website. On August 10th, we'll pick a random winner from the entries and send them a $100 Target gift card!

For more details, check out our blog post

Have fun,

Team Snorble

Note: Entries limited to residents of the United States of America only. This giveaway is not affiliated with or endorsed by Indiegogo.

Wed Jul 7 '21 Announcement
5 months ago – Wed, Jul 07, 2021 at 06:04:33 AM

Snorble® With Sunglasses

While we work on preparing Snorble® for your little ones and you, we're happy to announce that we've added a number of amazing advisors who have plenty of experience to help us exceed your expectations and set us up for an exciting future with our little buddy!

In no certain order, the first six members of our advisory board are as follows:

Steve Chambers, an experienced high-tech CEO, who has led start-ups and large tech company operations, including Jibo, the world’s first social robot, and is currently an Ed.L.D. doctoral candidate at Harvard University’s Graduate School of Education;

Bob Christopher, an entrepreneur renowned for his pioneering in robotics with the creation of Pleo, the first life-like robot using the LifeOS AI platform.

David Saab, former managing director at JPM and the co-founder of Aperture Investors, who is a successful serial entrepreneur with extensive experience in the financial industry.

Michael Carter, who has overseen educational new media research and technology-rich classrooms and funded laboratories worldwide at Apple’s Advanced Technology Group. He advised Steve Jobs in the early days of Mac and NeXT and earned his PhD at Stanford University.

Heather Modlin, who has worked with young people in residential care for 30 years, most recently as Provincial Director of Key Assets Newfoundland and Labrador, an organization providing residential and family-based care to children and youth. She has a PhD in Child and Youth Care from the University of Victoria.

Brent Shelton, who is a proven leader in identifying and transforming new opportunities into market success and has a wealth of expertise in health tech operations and financing. He was the Senior Business Program Manager for M&A, Integration, Business Development and Technology Scouting at Medronic.

Needless to say, we think all of these folks are amazing, and we're excited to have them onboard with us!

For more info on each of them, check out our blog posts here and here.

As always, we want to thank you for backing Snorble, and we can't wait to share with you all the other things we're working on behind the scenes!

Have a great day,

Team Snorble